Wine that tastes like the year it had

A natural wine bar that needed a reason for people to cross the river. Film first, shot on a Thursday night in the bar.

Film

Client
Harbor & Vine
Year
2023
Channels
film, social, print
Line
Wine that tastes like the year it had.

Harbor and Vine pours natural wine in a part of town nobody crossed the river for. The film is fifteen seconds of a crowded Thursday and a bottle with a torn label, and the line does the rest. It ran on social and in the cinema before the foreign films, with a print run in the food pages. The bar went from two quiet weeknights to a waiting list on all of them.

Credits: creative direction and copy Rosa Delgado, art direction Kwame Boateng, strategy Tessa Whitmore, production and media Luis Ferreira.

12 harborvine still
12 harborvine kv
Poster version: the bottle in its own spill.
12 harborvine billboard
48-sheet at the bridge approach.
12 harborvine shelter
6-sheet on the river side of the bridge.
12 harborvine spread
Print run in the food pages.
12 harborvine post
Square cut for the bar's own account.
12 harborvine story
Story frame, posted at 9 p.m. Thursdays.
12 harborvine detail
Detail. The label was torn by hand.
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